FOR SELLERS | LACUNA ADS

A CONNECTED ECOSYSTEMFOR SUSTAINABLE MONETIZATION

Connect your inventory to premium global demand—and optimize yield in real time with Lacuna Prism.

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BUILT FOR YOUR INVENTORY

MONETIZATION ACROSS
SCREENS AND FORMATS

Grow revenue from diverse inventory with one cross-platform engine.

Full-Spectrum Ad Formats

BannerInterstitialNativeVideo

Screens & Environments

In-AppCTV

Supported OS & OEM Partners

AndroidiOS

PREMIUM GLOBAL DEMAND

MORE PATHS TO THE DEMAND
THAT VALUES YOUR INVENTORY

Drive stronger yield with a diverse portfolio of global ad budgets.

01 / DIRECT

Direct Advertiser Demand

Tap into premium budgets through direct advertiser integrations, shortening the supply path and helping you retain more value from every impression.

02 / PROGRAMMATIC

Global DSP Demand

Connect to 100+ premium DSPs worldwide within Lacuna's network of 200+ demand sources—driving real-time competition among sophisticated programmatic buyers.

03 / PROPRIETARY

Exclusive O&O Campaign Demand

Campaigns from Lacuna's O&O app portfolio compete for inventory through the exchange—adding a proprietary demand source that supports fill and revenue stability.

AI-DRIVEN YIELD OPTIMIZATION

TURN DEMAND OPPORTUNITIES
INTO MORE VALUE

Extract more value from each impression through AI-powered decisioning
in real-time auctions.

STEP 1 — UNDERSTAND

Real-Time Impression
Intelligence

AI evaluates impression-level and auction signals in real time to understand the context and monetization potential of each opportunity.

STEP 2 — MATCH

Demand-Specific
Matching

AI uses DSP-specific buying signals to route each impression toward demand sources most likely to bid competitively—supporting stronger fill and price realization.

STEP 3 — OPTIMIZE

Dynamic Yield
Optimization

AI adjusts floors in response to real-time auction dynamics, balancing fill and price realization to capture yield opportunities that static pricing rules can miss.

SELLER OUTCOMES

More Sustainable
Monetization

Stronger Fill
Higher RPM
More Stable Revenue

INTEGRATION & QUALITY

BUILT TO CONNECT.
DESIGNED TO PROTECT.

Scale monetization through flexible integrations and continuous safeguards for
performance, user experience, and brand reputation.

Flexible Integration

Choose from multiple integration paths designed to reduce complexity and preserve performance.

INTEGRATION OPTIONS

OpenRTB

Prebid

VAST

Creative Governance

GeoEdge automation and expert human review audit creatives in real time, helping block malicious code, filter offensive content, and protect your users and brand.

QUALITY CONTROLS

Malware Protection

Offensive Content Filtering

Creative Auditing

Brand Safety

TRUSTED BY LEADING SUPPLY PARTNERS

See how premium global demand and AI-driven optimization can strengthen fill, RPM, and long-term revenue.

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